Akkadia Immobilienvermittlung GmbH

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DIGITAL TWINS AND VIRTUAL REALITY TOURS

by AKKADIA - 2. Aug 2023

DIGITAL TWINS

A digital twin is a copy of a location or object in the real world. Artificial intelligence and machine-assisted learning technologies enable the creation of digital twins that are dimensionally accurate, digital 3D models.

Digital twins bridge, in short, the gap between the physical and digital worlds and can also visualize the functionality of components, areas, or entire real estate portfolios.

Mark de Wolf clarifies in his online article from July 28, 2022, "5 Examples of the Global Advance of Digital Twins," in which areas the forward-looking technology is already in use.

AKKADIA RELIES ON 3D VIRTUAL TOURS

AKKADIA works with Matterport©, one of the leading providers of 3D scanning and virtual tour technologies. The technology allows real estate to be captured with special 3D cameras and converts the data into interactive virtual tours and 3D models – whether it is a room, a complete building, or an outdoor area.

The virtual tour can also be enhanced with interactive information such as a site plan or descriptions, as well as videos, to provide viewers with even more information and insights.

Laser scanners also enable a cost-effective and rapid creation of floor plans, in cases where, for example, only old and inaccurate plans of a property are available.

Our employees are trained on the special cameras and software and can create digital twins as well as 360° recordings from properties of all sizes and types, enabling virtual tours.

In combination with VR glasses, virtual tours are immersive experiences for real estate interested parties, providing a sense of space and ambiance as if they were actually on-site.

Here are some examples.

WHY VIRTUAL?

1. Realistic Representation: Virtual tours offer a realistic representation of the property. Interested parties can explore the interior and exterior of the property in high quality and detail, giving them a better understanding of the layout, room design, and facilities. This provides them with an authentic and immersive experience that comes close to a physical visit. 

2. Time saving and comfort: Virtual viewings allow customers to view properties comfortably from home or from any location with internet access. The need to travel physically to the site is eliminated, saving time and effort, especially if the customer is in a different city or country. 

3. Flexibility: Virtual viewings are available 24/7. Interested parties can view the property at any time of day or night, regardless of the real estate agent's or seller's opening hours. This allows clients to schedule their viewings more flexibly into their timetable.

4. Better Preselection: Interested parties can virtually view multiple properties and make a preselection of which properties they would like to visit in person. This saves time for both parties and leads to more targeted physical viewings, where interest is already high.

5. Interactive Experience: Virtual tours provide an interactive experience. Customers can move around in the property, change perspectives, and examine specific areas in more detail. This allows them to view the property from different angles and better understand important details, focusing on their own interests and questions. 

6. Safety and Health: Especially in times of health crises or pandemics, virtual tours offer a safe way to explore properties without personal contact. Clients can protect their health while still being able to view properties. 

7. Expanded Customer Base: Virtual tours open up the opportunity to reach an expanded customer base, including international clients who would otherwise have difficulty visiting the property in person. This can increase the reach and potential for selling or renting.

Conclusion: Virtual tours offer enormous added value for customers in the property search. They provide a realistic, interactive, and convenient experience that saves time and effort. Particularly in times when personal viewings may be restricted, virtual tours offer a safe yet informative way to explore properties.

AKKADIA has the latest equipment and software, and above all, the expertise of our employees to integrate virtual tours and digital twins into your marketing strategy, optimize the customer experience, expand your reach, and gain a competitive advantage in the constantly changing real estate industry. Ask us!